My Role
I worked on this feature as a product manager as well as the lead designer. I laid down the goals, discussed with stakeholders(Product Head and CEO), conceptualized flows, created visual designs, and communicated the interactions to developers. Post-launch, I conducted usability testing and analyzed the usage along with the customer requests to improvise the feature.
Background
Flock is an instant messaging platform that solves the communication needs of teams at a workplace. It competes with Slack, Facebook for Workplace, and Microsoft Teams. It integrates with different productivity tools to solve user-needs at the workplace (Google Calendar, Google Drive, Jira, Trello).
Brief
To integrate Google Calendar deeply with Flock to enhance the experience of our existing users and increase the usage of the app.
High-level objective
To improve retention of users on Flock
Key Result | To enhance the experience and increase the usage of the Google calendar app on Flock
Correlation | 10% of our 6 weeks retained teams use Google Calendar App
Previous Solution | It was bot notification based integration which allowed users to receive notifications for the event created, updated and reminders.
0 Comments